Google is a nasty search engine which just can’t stay away from its habit of crawling websites. It crawls websites and when people enter related search queries, it shows their result in its search results page.
Google uses Google bot (also called “spiders”) to crawl webpages.
When you click on anchor text, you will be taken to the page or place on the page to which it is linked.
When using , Google restricts results to those containing all the query terms you specify in the text of the page.
The following table lists the search operators that work with each Google search service.
Click on an operator to jump to its description — or, to read about all of the operators, simply scroll down and read all of this page. If you don’t care to check which search operators require no space after the colon, always place the keyword immediately next to the colon.
Savvy content marketers use search operators when researching keywords, competitors, blog post headlines, or when checking SEO health.