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Researchers found Facebook Messenger activity is the highest of the three from morning until 2pm, which is when Snapchat takes over the share of minutes As Nielsen showed in its dating app researcher, Tinder doesn’t hit prime time until 8pm.Researchers found more than 20 percent of the Facebook Messenger, Snapchat and Tinder app users check in at least once in each hour block of the day.(normalized for panelists’ local time), there’s an inflection point where Tinderers start to use their app more than their OKC counterparts. gets the most usage time for both apps.'Since online dating has become so popular, Nielsen believes understanding when dating apps are being flooded with potential matches or when no one is checking them may actually help users find love.

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'To start our investigation, we looked at trends across Ok Cupid (OKC) and Tinder, two popular dating apps that were launched eight years apart and have somewhat different approaches to online dating,' Nielson said.'At 6 p.m.

In 2006, Polyakov and Dobbie acquired the Easy Date business and brand to complement and serve as an umbrella for their network of sites, which had been experiencing a steady growth in user base.

Last modified 26-Oct-2019 10:17