Early episodes deal with Fleischman's culture shock in the small town.
While the show was nominally premised on the fish out of water conflict between Fleischman's big city ways and the small-town mores of the Cicely residents, its focus shifted to dive more deeply into the quirky personalities of the eccentric townfolk.
Reality shows in which one or more participants are tricked into believing they are taking part in a legitimate show when they are actually the victim(s) of a joke.
These types of shows are somewhat akin to hidden camera shows.
Instead, I found myself growing bored with what comes across as a disjointed series, unsure of its focus, and trying really, really hard to capitalize on cultural differences.